In mid-2021, Ava decided to enter a new type of partnership with the Irish organization, Cloudforests. Cloudforests seeks to protect the environment and mitigate climate change by investing in plantable land. Once a suitable plot is found, they saturate it with tree seedlings to regrow native forests. Operating under a strict climate change action plan, Cloudforests continues to be a carbon-negative business with the help of investments from their Cloud Partners. After hearing about their mission, Ava decided to become Cloud Partner 14 and donate a camera for the area where the trees are growing.
In February of this year, Cloudforests will start the process of planting their first community of trees. The trees will be found at Loophead Peninsula in County Clare, Ireland, and Ava will be sending a team to join the community taking action against the effects of climate change.
Since we know word of mouth is the best way to spread awareness about a cause, we wanted to share Cloudforests with some of our business partnerships. Each holiday season, we like to thank our top-selling partners with a gift. This year, we added to our commitment to Cloudforests and gifted these partners with a tree in their name. These gifted trees will be part of the new community being planted on February 22nd, 2022 and we are thrilled to watch this partnership flourish and grow along with the trees we have planted together.